The defining feature of Euclid Circular A are its horizontal terminals: Curves are cut parallel to the baseline, see ‘S’ or ‘3’. In Euclid Circular, the circle is the measure of all things: Letters with stems and bowls – think ‘a’, ‘b’ or ‘p’ – have immaculate round counters, punctuation marks are based on circular dots, ‘G’ is round all the way up to the bar. It is not limited to striking headlines, though: When used without any extras, it can serve in standard text settings, too. The weight range comprises an Ultralight, indicating that Euclid Flex feels at home in display sizes. The stylistic alternates are organized in eleven sets, including angular, diagonal and dotted variants, biform shapes, letters dripping with paint, and more. Not only does it support the Latin and Cyrillic alphabets, it comes with a sheer inexhaustible supply of alternate letterforms and unusual ligatures, making it an extremely flexible tool for playful and powerful identity design. Those who dare are rewarded with character abound. It takes some guts to go with Euclid Flex. This rebel couldn’t care less about rules: its ‘t’ bar is angled on both sides, both ‘O’ and zero are circular, the ‘i’ dot is clipped, and that ampersand is simply unheard-of. Taking cues from street culture, graffiti, and freak parties in underground clubs, Euclid Flex is inspired by the irreverent youth of our time. In sum, Euclid is the ultimate Geometric typeface. A set of arrows comes in handy for directing attention in lists or charts, in corporate publishing and elsewhere. All fonts support a large number of Latin-based languages (Euclid Flex additionally covers Cyrillic characters) and are equipped with features for professional typesetting like fractions, superscript and subscript numerals. In addition to the default proportional lining figures, there are tabular and old-style figures, including optional slashed zeros. The great thing is that, whatever Euclid you settle on, it will always meet the high quality standards of Swiss Typefaces, in terms of aesthetics and technology.Īll Euclids were designed in five expedient weights. Your choice may be informed by project-based requirements or personal taste. Euclid provides a variety of fine-tuned typographic voices within the canon of the Geometric typeface. Each of the five flavors offers a special expression which can be just the right solution for the visual identity you are working on. Especially in branding, precision is crucial. Swiss Typefaces built this finely graded palette so that designers can pick exactly the Geometric typeface they need. The various collections are not intended to be used in combination – with the exception of Euclid Flex, which may serve as display companion to one of the others.Įuclid is a tool for branding agencies and design studios. The multi-faceted Euclid Flex has a bit of everything and yet is in a class of its own. Euclid Circular A can be seen as idealistic, while Euclid Circular B appears undogmatic. Where Euclid Square is blunt, Euclid Triangle is acute. Each collection brings a distinctive flavor and feel. Have a closer look: In the details, the five are quite different. By and large, they exhibit the same timeless construction and proportions, and have many shared basic letterforms like the circular ‘o’, monocular ‘a’ and ‘g’, and the high center ‘M’. Named after the Greek mathematician Euclid (“The Glorious”), founder of geometry and author of the Elements, the typeface comprises five collections: Euclid Flex, Euclid Circular A, Euclid Circular B, Euclid Square, and Euclid Triangle. Swiss Typefaces offers the best Geometric typeface ever. The straightforward shapes are associated with modernism and eternalness alike. Designers love the genre for its rigor and purity. Based on elementary geometric shapes and constructed of monolinear lines, it was invented to be functional, leaving behind anything that can be regarded as superfluous. Since its emergence almost a hundred years ago, the Geometric typeface has always been popular. ABOUT EUCLID The ultimate geometric typeface
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